Tibor listened patiently to my ideas — there were lots of them — and then paused for a long time. “Well, yes, you could do some stuff like that,” he responded carefullly. “Or, we could do something like this. You could work out a good clear grid. We could edit all the images really carefully. Then you could do a really nice clean layout, perfect pace, perfect sequence. You know,” he added with a smile, “sort of like a Vignelli book. And then we could fuck it up a little.
—
Michael Bierut
Battle Hymn of the Tiger Mentor, Or, Why Modernist Designers Are Superior
